Schedule

Track: Business Strategies

Speaker: Randall Dean

In this new program reflecting our current times with the coronavirus outbreak, Randy Dean, MBA, The E-mail Sanity Expert®, will take his 16+ years "working from a home office" and leading virtual client meetings and webinars, and provide you with tips that can greatly increase your productivity and effectiveness with both. We'll discuss critical set up, equipment, software, tools, and apps that will make your work from home experience more productive and less distracting.  We’ll also discuss critical tips for running and/or attending online virtual meetings so they can be more useful and effective.  All in a quick webinar program!

Missed this event? View in through the OnDemand link in the Marketplace OnDemand Library.

How many common, ordinary items have a connection to Baltimore? More than you might think! Baltimore is known as a city of firsts and this interactive virtual scavenger hunt proves why. After you search for items around your home or office, you'll hear the fascinating stories behind them and how Baltimore is related. We bet you'll never look at them the same again!

Missed this event? View in through the OnDemand link in the Marketplace OnDemand Library.

Track: Business Strategies

Speaker: Gini Trask

Experts are predicting a enormous surge in the travel sector post-pandemic. What can your company do to be prepared? We will discuss protocols and practices for moving forward. What travelers expect in this "Brave New World of Getting Back to Travel" and how to lay the foundation now for success later.

Track: Business Strategies

Speaker: Wade Younger

Have you ever wished you had a game changing idea? One of those Google, Facebook, or iPhone ideas that would change your life and the world around you? 540 Vision shows you how to generate innovative ideas and turn them into a reality.  But how do you translate a fantastic vision into something practical? How do you make sure you reap the benefits from it? How do you develop and nurture the mindset that takes you to the next level? Let 540 Vision be your guide to success!

Track: Business Strategies

Speaker: Heather Lutze

With Tiktok, Instagram reels, and stories, how does a business owner make sense of such cutting-edge social video tech? Short Form Social Video is here to stay.  Capture the special moments of your events and tours LIVE. To make your work look fresh and hip by capturing your events LIVE that tells a real story. Leave feeling comfortable in creating a video in a whole new way…easily.

Crab cakes and sailing, that's what Baltimore does best. And everyone knows the best way to explore Baltimore is by water. Join the crew of Pride of Baltimore II for a sail back in time to explore our city's rich maritime history, its pivotal role in the War of 1812 & the birth of the US national anthem.
 

Track: Professional Skill Development

Speaker: Johnny Campbell

Are the changes in today's world an opportunity for prosperity or a pain in the neck? Change can be scary and there are clear uncertainties in the marketplace due to COVID, but you can transition through them & succeed. In this program, we will discuss how business professionals can manage change and navigate through the uncertainties of the marketplace & grow their business.

Track: Business Strategies

Speaker: David Fellman

Whether it’s your full-time job or just one of the many hats you wear as an owner or manager, you are a salesperson. So the question is, are you really functioning at your best in that role every day? It’s easy to get sidetracked, to develop bad habits, and even bad attitudes. It’s not always easy to maintain your enthusiasm and your commitment to growing your business.    This is a session that will help you to reboot, through 5 Guiding Principles:   

1. Have a business-building attitude 
2. Be all about customer service and Customer Maximization 
3. Don’t make it all about price 
4. Time really is money, pay attention to how you’re spending it 
5. If you have bad customers, do something about it!

Track: Professional Skill Development

Speaker: John Kennedy

Leading from the Middle:  Join John Kennedy as he addresses the new thought-provoking look at leadership in today’s economy. The hierarchy of yesterday's corporate org chart is being flattened and the “new now” of management and leadership demands a new approach. John will dive deep into the four levels of leadership, the three qualities of a successful leader, and how vision, values and volition can provide the right environment for emerging or existing leaders to drive impact and relationships within their teams.

Track: Professional Skill Development

Speaker: Randall Dean

Microsoft Office users have used Outlook for years for enhanced productivity, but with the rise of Microsoft 365, they now have a new suite of tools than can expand productivity, collaboration, and coordination. Three of the easiest tools to use are OneDrive (and related OneDriveLive.com), OneNote, and the new Office Lens app for scanning/PDF creation. In this program by Randy Dean, MBA, The E-mail Sanity Expert®, he shows you how these natural extensions to your Microsoft tools can enhance your real-time productivity, increase the productivity of your smart-phone/tablet devices, and move beyond individual productivity to deeper team productivity and collaboration.

Track: Business Strategies

Speaker: Crystal Washington

The travel and tourism industry has been disrupted. Now what? Are you positioning yourself to take advantage of travelers and planners aching to resume travel? How are you preparing to future-proof your business for the next disruption? Discover the innovative and fun tactics you should employ today to secure your tomorrow!

Grab your family for a fun and informal "meet and greet" with one of our animal residents and animal experts at the National Aquarium!  More than an engaging and educational experience, learn why your support matters and how your visit helps the Aquarium fulfill its mission of inspiring conservation of the world's aquatic treasures.  

Track: Business Strategies

Speaker: Gini Trask

During the pandemic, Gini Trask and her company Top Tier Travel have traveled over 2,000 travelers. In this seminar she will cover implementation of customer communication, cancellation, change and safety protocols for travelers and creating a "Book with Confidence" program to help travelers feel confident making plans to travel in these uncertain times.

Track: Business Strategies

Speaker: Heather Lutze

Sometimes you have to remind them of what they have missed. You have created incredible tour experiences, but business is not what it used to be. Create amazing, relevant content from what you already have  in your archive of photos, stories, and events.   Create a fresh twist on past events.  Take what you already have from years gone by and upcycle them for a new social audience.

Track: Business Strategies

Speaker: Wade Younger

Buyochemistry is a keynote which analyzes what makes people buy. Understand what people really want. Discover how to optimize your brand, based on the latest neuroscience.  This presentation identifies the factors that influence buyers’ decisions in a world cluttered with messages.  Through a study of the human psyche, understand the subconscious mind and its role in deciding what the buyer will buy.

Civil War medicine was all saws and whiskey right? Not so fast! This virtual program from the National Museum of Civil War Medicine will examine how surgeons and nurses changed the course of medical history during the conflict. Many of the basics of healthcare today - hospitals, ambulances, professionalized, scientific medicine - all emerged from the Civil War. We'll take a look at the truth about medical care in the Civil War and how it continues to impact us today. 

Track: Business Strategies

Speaker: Crystal Washington

Constant technology innovations, Gen Z entering the ranks, and a changing global marketplace were already dramatically impacting the face of the workplace. Then 2020 arrived and the script got flipped upside-down. Technology strategist and futurist Crystal Washington shows leaders how they can thrive now while keeping an eye on the horizon to be ready to ride future waves of change.

Track: Business Strategies

Speaker: John Kennedy

There are three types of economies--Price, Experience and Convenience.  The innovative changes and outcomes of the last year have forced many organizations to recreate the manner in which they connect, communicate and engage with their consumers. Join John as he discusses all three and helps your company to accelerate towards the new level of engagement--the convenience economy.

As always, Group Sales Box Office will bring the Best of Broadway to you. Stay tuned for the announcement of the big show!

Track: Professional Skill Development

Speaker: Randall Dean

Three powerful productivity tools are now readily available to G-Suite users – Keep, Drive, and a Chrome add-on – Google Shortcuts. These programs greatly enhance your capabilities beyond Gmail and Calendar. Learn to use Google Keep to create and share notes, checklists, and more; use Drive as your primary cloud drive for documents/files, how to share files with Drive, and use the app on your phone as a scanning/PDF creation device. You will also learn about Google Shortcuts – a Chrome browser tool giving you “fingertip” access to the most-used Google apps.. Take your Google usage to a new level with this program!

Track: Business Strategies

Speaker: Johnny Campbell

Networking: Professional selling in its highest form. Networking when done correctly has the power to put more leads and money in your pocket with less resistance than any other method of marketing. In this program, we will discuss your networking positioning and how you can use LinkedIn, Facebook & various other online networks to obtain More Referrals and Grow Your Business.

Join the host with the most, John Percy, for an exciting morning of Niagara Falls USA trivia! Test your destination knowledge with a variety of fun facts, tips and tricks for a chance to win prizes—including VISA gift cards and designer purses and handbags! We hope to see you there!

Not a Maryland native? You might need some tips on how to tackle our home state’s famous crustacean! This virtual cooking segment is brought to you by Phillips Seafood, a family-owned seafood company that has specialized in crab since its beginnings on Maryland’s Chesapeake Bay in 1914. Expert Crabologist Donald Manning will teach you all the tricks for picking the perfect crab meat for any recipe, from premium jumbo lump to claw. Plus, learn how to make Phillips’ famous Maryland-style crab cakes – we’ll be spilling all the family secrets of our original recipe, enjoyed by thousands of travelers each year at Phillips Seafood restaurants.

Grab a drink and tune in for a special evening with your Nashville friends after the conclusion of virtual Marketplace Appointments.  Enjoy a performance from the stage of the historic Ryman Auditorium by our friend and country music artist, Phil Vassar. 

ABOUT PHIL VASSAR
Phil Vassar's reign of signature songs include 10 No. 1 singles and 26 Top 40 hits, including Carlene, Just Another Day in Paradise, Six-Pack Summer, When I Love You, and many more. Vassar was racking up hits on the radio long before he even began his own recording career that has seen the release of nine albums, two ASCAP Songwriter of the Year trophies, ACM’s Top New Male Vocalist and sold-out shows across the country. Vassar's songwriting career blossomed in the mid-’90s when he landed a publishing contract with EMI and penned hits for Collin Raye (Little Red Rodeo), Alan Jackson (Right on the Money), Tim McGraw (My Next Thirty Years, For a Little While), Jo Dee Messina (Bye Bye, Alright), and Blackhawk (Postmarked Birmingham). He signed a record deal of his own with Arista in 1998 and was named ASCAP's Country Songwriter of the Year in 1999 and 2001. 2020 marked an important anniversary for Vassar, 20 years since his first No. 1 single, "Just Another Day in Paradise," was released. To celebrate, Vassar released his long-awaited 10th studio album, Stripped Down. The album's effortless production puts the songs front and center. It features songs written over the past 20 years but never-before recorded and new music, including “This is Where The End Starts”, co- written with daughter, Haley Vassar and Vassar's take on "Postmarked Birmingham," a hit he wrote for Blackhawk. Vassar will release a brand new project in 2021 featuring covers from artists that have inspired him throughout his career. Additionally the hitmaker will release a new podcast on the American Songwriter Podcast Network and season 3 of Phil Vassar's Songs from the Cellar on Circle. 

For more information on Phil Vassar, visit PhilVassar.com and follow him on Facebook, Instagram and Twitter.

Track: Business Strategies

Speaker: David Fellman

Engagement is a magic word in business. You want employees who are engaged with you, not just showing up every day and working for a paycheck, but understanding and working with you toward your goals. You want customers who are equally engaged, which helps you to maximize the value of each customer relationship, and you must engage with prospects in order to turn them into customers in the first place. Finally, you want suppliers who are true partners, not just people/companies who sell you things. So how does this happen? Better communication, perhaps involving a different approach to communication. This fast moving session will help you to understand the Rules Of Engagement in the modern marketplace.    Learning Objectives:   
• How to define, validate and communicate your company’s core values  
• How to provide your team members with a voice in decision-making processes 
• How to create an “engagement pathway” from your advertising to your website to the point of sale. 
• How to know – not just think or hope! – that you have happy and loyal customers

Get ready for your trip to Texas in 2022 with this virtual session!  Mix-up a Texas cocktail with our Mixologist specialist, learn a new Texas line dance from your line dance instructor and enjoy live entertainment from Third Rail entertainment venue inside the new Grapevine Main Station.  So grab your cowboy hat and start shining those boots, because we will be LIVE in Grapevine January 8 – 11, 2022! 

(Additional information regarding cocktail ingredients and tools will be provided to all delegates in advance.)